Author: R Harrison
Travel Office Procedures N4 was written strictly according to the syllabus. It explains the workings of a travel agency (office) including the layout and all the day to day tasks to be done. Some of the information in the syllabus is quite outdated but DHET is busy compiling a new syllabus to be ready in 2015. The second part of the book deals with the marketing aspect of a tourism office including the marketing mix and various marketing activities and selling techniques.
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